County FA recognition awards

Surrey FA win at the County FA recognition awards

We collected the Brand Engagement award at Wembley Stadium

Surrey FA’s achievements were nationally recognised at the FA recognition awards at Wembley Stadium on Thursday 3rd of November.

Members of the team, joined by Chair Ray Lewis and Senior Independent Director Yvonne Rees, were in attendance as we won the Brand Engagement award in recognition for our e-County Cup project.

The award, which looked to recognise County FA’s that have developed an innovative way to promote their brand, was the first of the evening. Our e-County Cup was introduced after our County Cup programme was curtailed early in the 2020/21 season due to covid-19. The project allowed us to maintain sponsorship agreements, whilst continuing to engage with our football community around the county despite restrictions with 56 grassroots clubs taking part, represented by over 100 individuals.

We were also proud to have been finalists in the Insight and Data category for our England Accreditation and Player Pathway tracker, and the Employee Engagement category which highlights the importance of health and well-being in a happy and proactive workplace, for our mental health ambassadors.

Andrew Dickinson, Surrey FA Head of Operations and Deputy CEO, was in attendance and had the following to say on the evening:

“The evening was a great celebration of the work that has been achieved across the 20/21 and 21/22 seasons by all County FAs. The e-County Cup was a project we introduced to support those that were unable to participate in grassroots during an unprecedented time. So of course, we are delighted to see the hard work that went into it is being recognised on a national level.”

In addition, we were also recognised for being one of the first six County FAs to achieve the County FA Code of Governance which has been developed with Sport England as a gold standard of governance at a regional level.